Because business software typically maps business process customizations, which include all sorts of features piled on over the years.

Also in the context of Simplicity is Time. Time is now shorter. Nearly everyone needs to accomplish more in less time.

I think this means to save time we need simplicity. But how…

We see simplicity and time linked in cars. Today’s Toyota Corolla is about the same size as the Toyota Camry 15-20 yrs ago. So Toyota makes new simpler small car the Yaris. Yaris is about the same size as Corolla 15 yrs ago. (and really huge land yatch, gas guzzler is killed off)

But I think business software is more complex than cars. Software doesn’t go rusty it just keeps on working. Unlike cars, that wearout and get replaced with simpler or newly designed cars.

I also notice people now personalize their Yaris with custom wheels, colors and other accessories. Likewise people customize their iPhone and the inner workings of iGoogle personalize Google search results

Perhaps with software we are heading to a new paradigm, a simple platform that lasts ‘forever’ plus the ability to personalize or ‘businesslize’ the solution with customizations.

May be we we are already there, but need little more time to see the new Gold.